What is Selling Well

Over times, trends have developed in what people buy and the genres and artists that dominate the market, in terms of sales.

As shown on the chart to the left, pop and rock have consistently dominated the market with a consistent combined share of around 60% over the last 5 years, however, this statistic is true, even prior to this period.

Dance music, despite having a fall in recent years, has risen in sales recently, with the exposure of a number of new artists and DJs who have boosted the genre in its standing in the UK and worldwide.

R&B has, in the last 5 years, almost halved in number of sales made. This could be due to the the number of former and up and coming R&B artists who, instead, opt to make pop music instead.